ABOUT PROJECT
Challenge:
The objective is to create a compelling logo for DJ RAAG, incorporating the DJ's diverse music repertoire, including Bollywood, pop, EDM, and reggaeton genres. The logo should capture the essence of the keywords associated with the DJ's brand: Music, Club, Disco, Bollywood Music, Electronic Dance Music, Pop Music, Reggaeton Music, Disc Jockey, and Performance DJ. Additionally, the logo should be designed to be versatile, allowing for seamless integration into various mediums such as posters, print materials, and advertisements, ensuring consistent and impactful brand representation.
Outcome:
The logo concept harmoniously blends two elements: the dynamic "AA" symbolizes the rhythmic rise and fall of beats, capturing the vibrant and pulsating essence of music. With its minimalist design, the logo offers versatile application. Moreover, the integration of fire into the letter "G" of RAAG adds a touch of passion and intensity, reflecting the powerful spirit of the music. This harmonious fusion creates a visually captivating logo that leaves a lasting impression.
Role:
Research, Ideation, Concept Design, Sketching, Final Digital Design, Design Mockups
POSTERS
